Art Director and Designer
specialising in strategy, brand
and visual identity, marketing, and communications.
Art Director and Designer specializing in strategy, brand and visual identity, marketing, and communications.
ABOUT
Art Director & Designer with 10+ years of international experience in communication design, visual identity, brand development, and marketing. Co-Founder of Statera, a boutique branding and design agency focused on lifestyle and hospitality.

I collaborate across global markets, including the US, UK, MENA, and CIS, helping to launch and develop new brands, curate spaces, craft narratives, design visual identities and packaging, manage production processes across beauty, lifestyle, hospitality and art sectors. My projects range from launching restaurants in London and Dubai, supporting cultural institutions in the UK and Russia, designing campaigns, to building skincare lines, specialty coffee products, and celebrity brands from the ground up.
INDUSTRIES
Beauty & Lifestyle
Hospitality
Media, Art & Culture
Product & Packaging:
Print Collateral
Packaging Design
Prototyping (2D)
Print-Ready Artwork Prep
Production Artwork Prep
Branding:
Brand Strategy
Brand Identity
Brand Guidelines
Art Direction
Editorial Design
Signage Design
Digital Design:
Social Media Strategy
Social Media Design
Newsletter Design
Website Design
Creative Direction
Photo/Video Direction
EXPERTISE
A NUMBER OF CLIENTS AND PROJECTS
IMPLEMENTED GLOBALLY, INCLUDING IN
LONDON, DUBAI, SAN DIEGO, TEL AVIV, AND MOSCOW.
I WEAR A FEW HATS: AS A FREELANCE CREATIVE AND AS A CO-FOUNDER OF A BOUTIQUE BRANDING AGENCY 'STATERA' FOR LIFESTYLE AND HOSPITALITY. BUT MY FAVOURITE ONE? A FLUFFY WHITE BUCKET WITH BLACK HEARTS. 🖤
I WEAR A FEW HATS: AS A FREELANCE CREATIVE AND AS A CO-FOUNDER OF A BOUTIQUE BRANDING AGENCY 'STATERA' FOR LIFESTYLE AND HOSPITALITY. BUT MY FAVOURITE ONE? A FLUFFY WHITE BUCKET WITH BLACK HEARTS. 🖤
A NUMBER OF CLIENTS AND PROJECTS IMPLEMENTED GLOBALLY, INCLUDING IN LONDON, DUBAI, SAN DIEGO, TEL AVIV, AND MOSCOW.
FEATURED CLIENTS + PARTNERSHIPS
EDUCATION
+ MSc Communication Design, Politecnico di Milano

+ BA (Hons) Fashion Illustration, London College of Fashion, UAL
EXHIBITIONS
+ "Mediazioni Algoritmiche. Designing in a Data Intensive Society", Politecnico di Milano, Milan, 2023. Course Exhibition. Featured in Density Design Lab.

+ "Hotel Jaguar", Exposed Arts Projects, London, 2018. Spacial Graphic Designer. Exhibition featured in UAL, Artsy, HUM.

+ "Group Project", CCI Fabrika, Moscow, 2017. Spacial Graphic Designer.

+ Degree Show, London College of Fashion, London, 2014. Course Exhibition, Selected Participant.
+ Zima Magazine, UK (2017 - 2018),
Various illustrations for different issues:
Issue #05, Editorial illustration, Autumn 2018.
Issue #03, Several editorial illustrations, Spring 2018.
Issue #02, Several editorial illustrations, Winter 2017-2018.

+ University of the Arts London, UK (2018), Exhibition “Hotel Jaguar: An Immersive Installation” featured on UAL Postgraduate Community Stories; participated as part of the creative team.

+ L’Officiel, Russia (2017), Editorial illustration.

+ Interview Magazine, Russia (Online, 2016), Featured “Creating a Fashion Sketchbook” course as one of Moscow’s must-visit weekend activities.

+ Afisha Daily, Russia (2016), Featured Illustration Workshop at MMOMA, Moscow.

+ Moscow 24 Channel, Russia (2015), Live-stream coverage of “The Cult of Zine” Workshop during the UALARM Alumni Art Festival.
PRESS + PUBLICATIONS
LECTURES + TEACHING
+ Illustration Workshop at MMOMA, Moscow, 2016
Instructor
Conducted a workshop on fashion illustration (fashion collections of 1980-2000 in the context of modern art).

+ "Creating a Fashion Sketchbook" Course, Moscow, 2016
Co-organizer / Instructor
In collaboration with the vintage fashion store 'STROGO Vintage,'
organized and taught an 8-week drawing course. The course focused on teaching basic drawing techniques and developing creative and visual thinking skills. It engaged over 40 students and fostered a community enthusiastic about fashion and image-making.

+ "The Cult of Zine: Development and Concepts of Zines in Russia and Abroad" Workshop, Moscow, 2015
Lecturer / Instructor
Conducted a lecture and workshop during the UALARM Alumni art
festival. The session included a theoretical introduction and a
hands-on workshop where participants learned about the history of "fan" magazines and developed concepts for their own publications.